Advertising Agencies: Interpublic Group of Companies (NYSE:IPG), Lamar Advertising Co (NASDAQ:LAMR), Omnicom Group (NYSE:OMC), Rocket Fuel (NASDAQ:FUEL)



Wieden & Kennedy, Portland, Ore., was awarded accounts from two large advertisers. Weight Watchers International, New York, named the agency to handle its creative account in the United States, which had been handled for the last seven years by McCann Erickson New York. Weight Watchers spends about $150 million a year on United States advertising. McCann Erickson New York is part of the McCann Erickson Worldwide division of the McCann Worldgroup, which is owned by the Interpublic Group of Companies Inc (NYSE:IPG). Interpublic Group of Companies Inc (NYSE:IPG) stock performance was -0.29% in last session and finished the day at $16.93. Traded volume was 3.30million shares in the last session and the average volume of the stock remained 4.20million shares. The beta of the stock remained 2.22. Interpublic Group of Companies Inc (NYSE:IPG) insider ownership is 0.40%.

A proposal for an electronic billboard on East Street has been put off for now. At Thursday’s Community Development Board meeting, a representative of Lamar Advertising Co (NASDAQ:LAMR) said the company needed more time because the engineer who prepares site plans for the company recently passed away. Lamar Advertising Co (NASDAQ:LAMR), based in Albany, N.Y., is seeking to install a billboard with rotating, electronically controlled images at 502 East St. The sign would be 11 feet by 23 feet — the same size as other Lamar Advertising Co (NASDAQ:LAMR) billboards in the county and similar to existing electronic signs the company operates in the Albany area. Lamar Advertising Co (NASDAQ:LAMR) dropped -0.90 percent to $51.98 Thursday on volume of 2.25million shares. The intra-day range of the stock was $51.78 to $52.72. Lamar Advertising Co (NASDAQ:LAMR) has a market capitalization of $4.93billion.

Omnicom Group Inc. (NYSE:OMC)’s Dieste won a silver cyber and a bronze PR award for “Muttbombing” for adoption service Dallas Pets Alive! The adorable pro-bono campaign grew out of a chance meeting in a Dallas park between Ciro Sarmiento, Dieste’s executive creative director, and DPA during a pet adoption event. Mr. Sarmiento wanted to help, and the agency came up with the idea of grabbing selfies posted by celebrities and other influential people on Instagram, re-touching them to include a real dog available for adoption, and then re-posting the pictures. Omnicom Group Inc. (NYSE:OMC)’s stock on Apr 17, 2014 reported a increase of 0.20% to the closing price of $71.16. Its fifty two weeks range is $57.73 -$76.87. The total market capitalization recorded $18.58billion. The overall volume in the last trading session was 1.04million shares. In its share capital, OMC has 261.17million outstanding shares.

Rocket Fuel Inc (NASDAQ: FUEL), BMO Capital upgraded from Market Perform to Outperform with a price target of $58, saying concerns over take-rate pressure is overdone. On Thursday, shares of Rocket Fuel Inc (NASDAQ:FUEL) dropped -2.29% to close the day at $35.78. Company return on investment (ROI) is -8.80% and its monthly performance is recorded as -27.45%. Rocket Fuel Inc (NASDAQ:FUEL) quarterly revenue growth is -46.51%.

Signup for free to be the first to receive exclusive free links. Now in your mailbox!
Join over 15,000 subscribers
Send me links

Your information will not be shared to anyone