Google (NASDAQ GOOG) have made a new deal with Twitter. This new deal will allow the search engine giants to post tweets in the search results. After having a tremendous quarter results, Google would be hoping to continue its run of form and post similar results in the coming quarters. Such ambitions would be hugely benefited if they can somehow strengthen their core business area of search results and this deal with twitter certainly seems like a step in the right direction.
Here in this article, we will take a closer look at this deal which should benefit both Google and Twitter in the coming weeks. Twitter have been doing well enough, but they still lag from other social networking giants like Facebook and Instagram. Such a move would certainly benefit them in the long run.
For Google, despite posting good results in this quarter, they would be hoping for better results from the advertisements through the search engine. The number of paid clicks have decreased considerably in the past quarters. Adding tweets to the search engine results would help Google with their revenues.
Google Inc (NASDAQ GOOG) News: Twitter Feeds in Google Results
Prior to this deal with twitter, Google still had access to tweets from different users. However, such information would now be presented real time which makes it such an interesting prospect. Google would thus get hold of precious user generated content, something which would not have happened otherwise.
This deal was there before in 2011, but Google ended the usage. They cited the low revenue and therefore ended the given deal. It would be intriguing to see how it goes this time.
Google Inc Financial News (NASDAQ GOOG)
Google have been doing well in the stock market and their stock performance shows us just that. Google had a great quarter and the stock holders have appropriately responded to such a result. Therefore it would be interesting to see how the stock handles itself in the coming months.
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